Meet Barb!

Brand Strategist

In the music and entertainment business, powerful branding is everything. Threshold Media Brand Strategist Barb Forgach brings her decades of marketing experience for companies like Epic Records, Revolver Magazine and Island Def Jam to help elevate our clients’ branding to the next level.

Discovering how to make a company shine is Barb’s superpower. “I help businesses engage confidently with their customers to get results,” says Barb, who has always had a passion for the world of marketing and entertainment. Barb works with clients to enhance their messaging to reflect the high-quality products and services they provide, leveraging that into leads and sales.

Barb is experienced in marketing and schooled in it, holding an MBA in Marketing and Media Communications from Fordham University and a B.A. in Advertising from the University of Florida. She also has worked at Guitar World Magazine, Warner Bros. Pictures, Elektra Records, The Weinstein Company, MTV, and Touch And Go Records.

After years of working for big companies in the music, publishing, and entertainment industry, Barb appreciates the collaborative nature of working for a digital marketing agency like Threshold. “The team is dedicated to supporting each other and our clients’ digital marketing,” she says. “Everyone goes above and beyond to exceed expectations.”

Three things left on her bucket list? Visiting Australia, Israel, Maldives

Ideal vacation spot? Good beach with some tacos

When she’s not working? Going on adventures with my husband and two children.